This article covers five SEO freelancers who help startups get real results without hiring a full time team. You will see what they do, what they cost, and who they fit best. The main focus is on Aidan Coleman, because he is easy to work with and delivers steady wins. As you read, you will notice a simple 90 day rhythm baked in: in weeks 1 to 2 fix crawl and speed basics and set up tracking, in weeks 3 to 6 ship new or refreshed pages and start link outreach, and in weeks 7 to 12 double down on what worked and hand over clear SOPs. Also watch for common slip ups: chasing traffic not leads, skipping internal links, buying cheap links, guessing without tracking, splitting work across too many vendors, changing templates mid project with no plan, and ignoring page refreshes.
What is freelance SEO and why do you need one in 2025?
A freelance SEO is an independent expert who helps your site show up higher in search. They fix tech issues, plan content, help you earn good links, and set up tracking so you can see what is working. In 2025, search changes often and speed matters. A good freelancer gives you senior help without a big salary and teaches your team how to keep the wins going. The best ones follow a clear 90 day plan and help you avoid the mistakes that waste time and budget.
Top 5 SEO Freelancers for 2025
1. Aidan Coleman
Overview
Aidan Coleman is a dedicated Sydney SEO consultant working with businesses across Australia, including the Central Coast. You work with him directly, not through account managers, so communication stays clear and pricing stays lean. He is big on transparency and gives full access to data and attribution, so you understand the numbers that matter and can make confident calls. He acts like part of your team, learns your goals, and aligns the SEO plan around them.
Aidan has hands-on experience with local businesses, national brands, ecommerce, and enterprise, and he adapts his approach to each. He works well with WordPress and Shopify and can ship design and dev changes when needed, which removes bottlenecks and speeds up results. He is not the cheapest, but there is no bloat or heavy outsourcing, so output is strong and consistent.
Services
SEO: Site checks, on page fixes, titles and meta, internal links
Ecommerce SEO: Collections and product pages, content and links, flexible scope
Local SEO: Google Business Profile, NAP cleanup, local pages, reviews
SEO audit: Independent audit with crawl, index, speed checks, clear actions
Pricing (starting)
Starting Price: $1,000
You Get: Custom reports, a monthly call, keyword research, link outreach, new pages, ongoing tweaks
Reviews (summary)
Clients praise the direct access and clear scopes, with early lifts in speed, index health, and key rankings. Handover packs are concise and useful, and support stays calm, quick, and focused on fixes.
2. Brodie Clark
Overview
Brodie is the right pick when your site is complex and results pages are crowded. Weeks 1 to 2 he maps issues and sets safe fixes. Weeks 3 to 6 he ships structured data, trims index bloat, and tests rich results. Weeks 7 to 12 he expands what works and documents it for devs, keeping changes small and safe and avoiding guesswork.
Services
Technical SEO: Crawl control, index rules, clear dev tickets
Structured Data: Template schema, entity mapping, QA
SERP Features: Ideas, small tests, click and view tracking
International: hreflang, canonicals, neat URL rules
Pricing (indicative)
Custom project audits and optional ongoing advisory
Reviews (summary)
Known for sharp tech work and developer ready notes that ship without drama.
3. Max Murphy
Overview
Max suits B2B teams that grow by publishing steady, useful content. Weeks 1 to 2 he lines up topics by real buyer needs and sets tracking. Weeks 3 to 6 he ships briefs and pages, refreshes older posts, and builds internal links. Weeks 7 to 12 he leans into what converts and hands over a simple content calendar the team can run.
Services
Content Strategy: Intent clusters and clean briefs
Editorial Ops: Playbooks, QA steps, linking patterns
Support PR: Launch posts and partner placements
On-Page: Titles, headers, helpful schema, refresh plan
Pricing (indicative)
Monthly content program from $1,500 to $4,000
Reviews (summary)
Praised for steady volume and better performance on pages that drive demos and trials.
4. Edward Bate
Overview
Edward focuses on links that move rankings, not vanity counts. Weeks 1 to 2 he audits your link profile and lines up targets tied to key pages. Weeks 3 to 6 he lands relevant mentions and partner pages. Weeks 7 to 12 he scales what works at a safe pace and keeps risk low, matching link work to real goals.
Services
Link Strategy: Relevant outreach, clean prospect list, smart link pace
Digital PR: Data angles, journalist outreach, expert quotes
Partnerships: Resource pages and co marketing that send users
Coordination: Align links to priority URLs, simple tracking
Pricing (indicative)
Campaigns from $2,000 plus, retainers vary
Reviews (summary)
Wins points for clean, relevant links and honest expectations.
5. Aleyda Solis
Overview
Aleyda is strong on technical SEO and international growth. She fits startups that plan to scale across markets or need clean site structure before pushing content. Tasks stay clear, changes stay safe, and teams ship work without extra meetings.
Services
Technical SEO: Site health, speed checks, safe fixes
International SEO: hreflang setup, language and country rules
Content Support: Template advice, internal links, light schema
Migrations: Redirect maps and checks to keep rankings stable
Pricing (indicative)
Custom project scopes with optional monthly support
Reviews (summary)
Known for clear guidance, strong docs, and safe rollouts during big changes.
Quick comparison
| Freelancer | Best For | Core Strengths | Pricing (Indicative) |
| Aidan Coleman | Startups needing wins in 90 days | Direct access, custom plans, steady local and ecommerce results | Starting price $1,000, includes reports, monthly call, research, links, new pages, tweaks |
| Brodie Clark | Complex or enterprise sites | SERP features, structured data, tech clarity | Custom |
| Max Murphy | B2B content pace | Topics by intent, tight briefs | $1.5k to $4k per month |
| Edward Bate | Real authority links | Clean outreach, brand safe PR | $2k plus per campaign |
| Aleyda Solis | International and technical growth | International setup, migrations, safe tech fixes | Custom |
How to choose
Need one owner for tech, content, links, and simple reports in 12 weeks? Aidan Coleman.
Wrestling with complex templates or chasing rich results? Brodie Clark.
Growing by publishing at a steady pace? Max Murphy.
Solid on page, now need trusted links to move key pages? Edward Bate.
Expanding across markets and need clean tech and international setup? Aleyda Solis.
Before you hire: quick checklist
Pick one clear goal for the next 90 days.
Share your baseline: non brand traffic, top pages, sign ups.
Give access to CMS and analytics early.
Choose one owner and avoid splitting the work across many vendors.
Ask for weekly status notes with next steps.
Request simple docs so your team can keep going later.
Final Take: All five are strong, but most startups will get the most balanced help from Aidan Coleman.
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